Page 19 - 12 Weeks To Freedom Guidebook

who your audience is. If you are looking to target stay at home moms because you are
one, talk about that.
5. Services- List your services, add a picture, a short description, with price, and add a bitly
link
6. Pinned Post- Make a short video (turn your phone horizontally – WHY- because
Facebook likes it better, and it looks better) about WHO you are and your WHY, NO
LONGER than 3 minutes, and remember you need to captivate your audience in the first
7 seconds. Use your personality and lifestyle in what I call a MINI-COMMERCIAL. Say
you are in IML (iMarketsLive Forex MLM) You can do a short video say HEY, my name is
BLAH BLAH, and I trade Forex, show your computer or your phone with a chart, and you
catching PIPS. If you are in a weight loss/tea company, think of it like a short infomercial
without SELLING, Hey I’m BLAH BLAH (products places nicely in background or
foreground) show you drinking the tea (even make it humorous like the Kermit MEMEs)
and do a short introduction. You a travel agent, have a video mashup of your trips, fun
times and Segway into you walking on the beach or downtown talking about freedom of
time and travel. GET THE PICTURE? Add a call to action, DO NOT SELL, something
simple like FOLLOW my page to check out my NEXT trip, or to follow my weight loss
journey, etc. Or lead them to a capture page where they receive a FREE e-book! (but
that’s a little more advanced and we will cover that later)
7. Content- You must MIX up your content. Videos, Pictures, MEMEs, Questions, Quotes,
Helpful Articles, Facebook Lives, etc. All content must be of VALUE to your LEADS. Each
should have some sort of CALL TO ACTION (a call to action is you telling the LEAD what
to do next…you want them to click on a link, answer a question, share a post tag
someone, etc) Remember with content QUALITY is more important than QUANTITY.
8. Invites- DO NOT!!!! I repeat DO NOT, invite people to your page using the messenger
option, people hate that! I’ve tested it a few times, and even my close friends reported
it as SPAM or thought my account had been hacked. Instead, go to the INVITE FRIENDS
section, and invite about 30 of your friends per day. Just go in order, also make posts on
your personal page encouraging your community to as least go LIKE and FOLLOW your
page!
9. Consistency- Posting at least 1 time a day is necessary, some trainings will say to post up
to 8 times a day. You can SCHEDULE posts for FREE on your Facebook Business page, so
there should be NO EXCUSE as to why you didn’t post on a day. Refer to the CONTENT
& ORGANIZATION training section of the course for more details!
10. BE CREATIVE- Don’t just post a MEME and not saying anything. Don’t just post an article
and not give an opinion! ADD your own value and perspective, add your 2 #hashtags
and get people to interact and SHARE!

MAJOR BONUS TIP: USE FACEBOOK’S BUSINESS PAGE AUTOMATED RESPONDER (watch video
for how to set it up, and how to optimize its results)

nd
2 MAJOR BONUS TIP: “LIKE” related target audience brands, influencers, and industry pages
on Facebook 100 per week