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PEOPLE & ARTSFriday 5 February 2016

Multi-Ethnic Media Coalition
wants full Hollywood diversity 

In this Saturday, Jan. 30, 2016      Hispanic Media Coalition,       other. Instead, they said,
file photo, Taye Diggs, left,        agreed.                         the pressure is on the indus-
presents Viola Davis with the        The Oscars and other            try to expand opportunities
award for outstanding fe-            awards “are the last in         for all.
male actor in a drama series         the line of this whole thing    The NAACP has committed
for “How to Get Away with            called show business. The       its support to the new initia-
Murder” at the 22nd annual           real culprits are at the very   tive but was unable to take
Screen Actors Guild Awards           top, with the film studios      part in its announcement
at the Shrine Auditorium &           first and foremost,” No-        because of other com-
Expo Hall in Los Angeles.            gales said. The battle isn’t    mitments, the coalition
                                     the same for every ethnic       said. The black civil rights
                   Associated Press  group.                          group did not immediately
                                     While all minorities struggle   respond to a request for
LYNN ELBER                           to gain a foothold in films,    comment.
AP Television Writer                 it’s non-blacks who face        There’s much work to do,
LOS ANGELES (AP) — Orga-             the stiffest challenge. Last    Mayeda said, given how
nizations representing His-          Saturday’s Screen Actors        stubbornly the industry
panics, Asian-Americans              Guild Awards offered a          clings to tired practices. He
and Native Americans,                dramatic illustration: There    cited minority characters
who joined with the NAACP            were a number of minority       that were either played
in 2000 to increase minority         winners, including Idris Elba,  by white actors — Emma
hiring in the TV industry, are       Uzo Aduba, Queen Latifah        Stone as an Asian-Ameri-
broadening their focus to            and Viola Davis, all of them    can in “Aloha,” Ben Affleck
the big screen.                      black.                          as a Hispanic in “Argo” —
The Multi-Ethnic Media Co-           “Ladies and gentlemen,          or ethnic roles that were re-
                                     welcome to diverse TV,”         written to accommodate
alition called Thursday on           Elba, who won two tro-          white actors.
Sony, Warner Bros., Fox,             phies, said onstage.            Studios ultimately must
Universal, Paramount and             Mayeda called their rec-        change as America does
Disney to enter discussions          ognition “fantastic,” but       or lose out, Mayeda said.
aimed at bringing full diver-        said the diversity discussion   The country’s demograph-
sity to on- and off-camera           has become “a little bina-      ic shift to a non-white ma-
jobs, including the execu-           ry, a little black and white.”  jority is predicted within
tive ranks.                          Don Cheadle made a simi-        three decades.
The uproar over this year’s          lar point during a recent       “This is not affirmative ac-
all-white cast of Academy            interview with The Associ-      tion. We’re talking about
Award acting nominees                ated Press.                     how you make more mon-
helped set the stage for             “Diverse doesn’t just mean      ey. More people would
the new effort, coalition            more black people,” he          buy tickets if you featured
leaders said. Latino repre-          said during the Sundance        people who look like us or
sentation in the nominees            Film Festival last month.       reflect modern society,” he
was only behind the cam-             “Diverse means more rep-        said. Coalition leaders said
era, led by the Mexican              resentation from the en-        they are heartened by TV’s
filmmakers of “The Rev-              tire diaspora of what the       increased diversity, from
enant”: director Alejandro           United States has to offer,     shows that feature minority
Inarritu and cinematogra-            not just one particular mi-     casts (“black-ish,” ‘’Jane
pher Emmanuel Lubezki.               nority group.” Nogales also     the Virgin,” ‘’Fresh Off the
“Now is the time, while              lauded the winners. But he      Boat”) to more non-white
there’s a lot of attention           chides those who claim          writers and directors. But
focused on this,” said Dan-          such instances represent        there is inequality: Three
iel Mayeda, co-chair of              progress for minorities in      of the four major networks
the Asian Pacific Ameri-             general, rather than one        have a higher percent-
can Media Coalition, one             group in particular.            age of blacks in prime-time
of the umbrella group’s              “When I hear ‘people of         shows than exist in the gen-
members.                             color’ it angers me, be-        eral population, while all
While the movie academy              cause when I look at who        other minorities are under-
hastily adopted new rules            they’re talking about, it’s     represented to varying de-
aimed at breaking up fu-             African-Americans,” he          grees, The Associated Press
ture white monopolies for            said. “C’mon, guys, let’s be    reported last year.
the Oscars, the studios and          real here. African-Ameri-       The coalition is calling on
their hiring practices are           cans are doing much bet-        studios to do with films what
the root of the problem, he          ter than any other minority     the group has pressed
said.                                in front of and in back of      them to do for TV, including
“We can have the most                the camera.”                    tracking minority employ-
diverse set of awards vot-           Neither he nor Mayeda           ment and implementing
ers, but we’re not going             cast the demand for more        or expanding “pipeline”
to have any nominations              inclusiveness as a zero-sum     programs to develop mi-
or wins for people of col-           game that risks pitting one     nority writers, directors and
or if there are no roles,”           minority group against an-      others.q
Mayeda said.
Alex Nogales, president
and CEO of the National
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