Page 14 - KZN Buisiness Sense - Page One - Susan Abro

PLANNING COMMUNITY EVENTS THAT

DELIVER REAL VALUE

rom a business perspective, a sales, and keeping the event
successful community event local can help organisers avoid
Fdoesn’t happen by chance. licensing challenges while
It relies on three fundamentals: maintaining control.
clear communication, disciplined Choosing the right
budgeting, and a venue that is
accessible, practical, and fit for infrastructure also plays a
purpose. role here. A durable, versatile
tent provides a controlled
Before any planning begins, environment that is easy to
organisers need to define the manage, adaptable to different
objective of the event. Is the goal event sizes, and suitable for
to raise funds, establish a long- repeated use.
term community initiative, or
simply create a shared space for A Smarter Long-Term
people to connect? The answer Investment
will influence every decision that For organisations that host
follows, in particular the choice regular gatherings, purchasing
of venue. a tent is often more economical
For organisations, churches, than repeated venue hire. Sky
schools, and community groups Tents designs and manufactures
that host events regularly, world-class tents built for
investing in a reliable, mobile right people. A small, dependable identify areas where costs can be networks, or local newsletters. longevity, mobility, and large-
venue can be a strategic decision. team with clearly defined reduced. Equally important is Targeted, consistent messaging is scale use, making them a
Purpose-built tents offer a roles will streamline decision- understanding revenue streams, often more effective than broad, practical asset for community-
cost-effective solution that making and reduce operational whether through donations, unfocused promotion. focused organisations. 
accommodates large gatherings risk. Where necessary, divide food sales, sponsorships, or 4. Keep Operations Simple
while eliminating long-term venue responsibilities into focused sub- advertising, to ensure the event And Compliant To explore a permanent, cost-effective
hire costs. With a quality tent, the teams with accountable leaders to remains financially viable. venue solution for your next community
venue comes to you; wherever the maintain efficiency. 3. Communicate Strategically Overcomplicating an event event, contact Sky Tents on,
+27 (0)31 700 2863.
community needs it most. can introduce unnecessary
2. Set And Manage A Realistic Attendance depends risks, from security concerns W: www.skytentsa.co.za
Key Considerations for Hosting Budget on awareness. Focus on to regulatory issues.
a Successful Community Event Financial transparency is communication channels that Limiting promotion to
essential. Event organisers should are already embedded within the closed community platforms,
1. Build A Capable Team be upfront about available funds, community, such as WhatsApp encouraging in-kind
Strong execution starts with the prioritise essential expenses, and groups, Facebook pages, church contributions instead of ticket

WHERE FRIENDS BECOME FAMILY

ucked inside Westville and freshly baked cakes to summed up in their slogan:
Mall, The Talkhouse well-loved favourites like Eggs “Where friends become family.”
Thas grown into a lively Benedict, toasted chicken and Conveniently located at 35
meeting place for professionals, mayo sandwiches, pasta Alfredo, Buckingham Terrace in the
families, and friends alike. prawn curry, smoked salmon Westville Mall, the café offers
Known for its friendly team, salad and to more substantial extended trading hours on
good food, and easy-going meals such as slowed cooked Fridays and Saturdays, Sunday
atmosphere, it’s the kind of space lamb shank. The Talkhouse service, and a pet-friendly
where conversations happen delivers consistently on flavour, setting. Open daily from early
naturally. Whether you’re presentation, and value. morning, it’s an ideal spot
celebrating a milestone, catching Enhancing the experience for breakfast meetings, mid-
up with friends, or hosting an further is their newest addition, morning coffees, or relaxed
informal business meeting this is The Perfect Pour which is a lunches.
a great place to be.
carefully curated beverage
The Talkhouse is also available
Since August 2024, the café has selection that includes signature to hire for private events – enjoy
been owned by cousins Letaria cocktails, wines, ciders, and a high tea or buffet or bespoke
Ouderajh and Rochelle Joseph, mocktails. Each drink reflects menu. These are great options for
both seasoned entrepreneurs who the owners’ passion for quality a birthday party, baby shower or
saw the potential to invest in a and attention to detail, adding corporate function.
business that truly reflects their another layer to the overall
values. Their hands-on approach offering. The Talkhouse is a strong
has brought fresh momentum At its core, The Talkhouse is example of how hospitality
to the brand, from a refreshed built on genuine, personalised and business can intersect
menu and expanded offering to a service. Rochelle and Letaria successfully, creating a space
monthly dinner service that adds are closely involved in the where ideas are shared,
a more refined dining option for day-to-day running of the café, connections are formed, and
regular patrons. business conversations flow best
taking time to get to know
The menu strikes a thoughtful their customers and build real over a great cup of coffee.
balance between comfort and relationships. In a landscape For readers of KZN Business
quality, with breakfast, brunch, dominated by franchise dining, Sense, monthly copies of the
and lunch options designed to this owner-led, relationship- publication are available on the
suit a variety of tastes. These driven approach sets the café newspaper stand at the front of
range from expertly made coffee apart. It’s a philosophy perfectly the café. 

14