Page 39 - 2017 April 5 SLC Meeting - Marketing Update

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MK-2K-2
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Marketing Labor & Expenses by GL Numberarketing Labor & Expenses by GL Number
Higher Ed Labor & Expenses
Oct - Feb 2017ct - Feb 2017
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SLC April 5, 2017
771.00 Local and Long Distance Telephone Calls
GL Number Description Actual Budget Pacing to Budget
Website Designa and Maintenance Total
775.00
$200.00
Labor
781.00 Labor $55,316.00 $136,500.00 40.52%
Marketing supplies
0.00%
782.00 Contract Staff $63.16 $400.00 15.79%
708.00
Postage & delivery
711.00
783.00 Staff Develop
Lead servicesment
712.00
804.00 Other Compensation
Directories
713.00
827.00 Subscriptions $250.00 0.00%
OH - Borrow Staff Direct
714.00 Professional Representation
833.00
Prof Development/Education
714.50 Marketing Consultants
837.00
Office Meetings
838.00
715.00 Industry seminars
Employee Relations/Events
873.00
716.00 Wireless Service $1,800.00 0.00%
Dues/memberships
721.01 Conference - Booth
864.00
Office Supplies
721.02 Conference - Registration/Site $2,500.00 0.00%
Computer Supplies
888.00
Conference-Entertainment
923.10
721.03 OH Trv - Air Fare $200.00 0.00%
721.04
923.12 OH Trv - Car Rental
Conference - Gifts, etc.
923.13
721.05 Prepaid Marketing - Contra Total
OH Trv - Fuel
923.14 MK Travel - Air Fare
723.10
OH Trv - Parking
723.11 OH Trv - Public Transit $100.00 0.00%
923.15
MK Travel - Taxi
723.12 MK Travel - Car Rental $300.00 0.00%
932.20
OH - TRV Mileage
923.30 MK Travel - Fuel $120.00 0.00%
723.13
OH - Contributions
723.14
923.31 MK Travel - Parking $67.00 $200.00 33.50%
OH - Trv - Meals
Expen
723.15ses MK Travel - Public Transportation $8,137.04 $33,590.00 24.22%
$5,000.00
$328.90
723.20
Grand Total MK Travel - Mileage $63,453.04 $170,090.00 37.31%
6.58%
723.21 MK Travel - Tolls $10.50 $50.00 21.00%
723.30 MK Travel - Hotel $331.48 $2,000.00 16.57%
723.31 MK Travel - Empl Meals $131.15
723.32 MK Travel - Phone
723.33 MK Travel - Tips
723.39 MK Travel - Misc. $250.00 0.00%
731.01 Client Meals $236.60 $1,500.00 15.77%
731.02 Client Entertainment $1,000.00 0.00%
731.03 Client Sports Events $718.00
732.01 Client Events $120.00 $750.00 16.00%
732.02 Client Alcoholic beverages $350.00 0.00%
737.00 Marketing Office Meetings
741.01 Adv - Directory listings
741.02 Adv - Magazines $2,000.00 0.00%
741.03 Adv - Organizations
741.04 Client/Community Relations $72.00 $120.00 60.00%
743.01 Contributions - Charitable $500.00 0.00%
743.02 Contributions - Political
744.00 Client Gifts $250.00 0.00%
761.00 Photography $5,475.00 $9,000.00 60.83%
762.00 Printing/Reproduction $750.00 0.00%
763.00 Color copies $583.25 $3,500.00 16.66%
764.00 Awards $500.00 0.00%
765.00 Brochure/Identity Piece
766.00 Holiday cards, calendars, etc.
770.00 Graphic Design
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