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         norms,    it  brings  all  of  the  things   So much has been done and so  readers  is  what  the  Ethiopian

         what leaders are up in creating the   much needs to be done. Hence,  mini  convenience  store  owners
         kind of organization that is needed   these  owners  have  long  shelf  are and  not to be any  more job
         by  customers’  type  of  products    careers  to serve  the communi-    seeker but to be one of the Ethi-
         that community can benefit from.      ty.  Such  traditional  methods  opian-American  expatriate  and
         Jason Miller, assistant professor at   will  not  be  changed  anytime  job creator that is what they pre-
         the University of Ottawa indicated    soon to lift customers’ sprits of  tending  to  be.  They  wanted  to
         that how ethical investment is im-    memory.                            reconnect  not  just  with  them-
         portant in today’s business practic-                                     selves  but  to  be  and  to  build
         es  to  avoid  unintended  conse-     The  thing  the  matter  is  what  bridge with the rest of their com-

         quences of business.                  would happen to the communi-       munity members. Since we are in
                                               ty if these stores were not here  a new norm, however, it is worth
         Mind  you,  we  are  not  in  60s  but   to stock and sale to its custom-  doing  to  meet  today’s  business
         we  are  in  21   century.  Time  re-  ers  readily  available  traditional  demand for better future.
                       st
         quired action from business own-      foods  and  ingredients  if  these
         ers to resulting to a safer territory -   stores  were  not  provide  us?   Anyway,  this  is  my  observation
         what  is  good  for  society  is  good   So, I think no doubt that their  theory  about  the  culture  -  com-
         for  business  that  is  one  of  good   services are important for many  panion  Ethiopian-owned  stores
         ethics. That is how customers see     of  us  despite  customers’  com-  inside  structures,  product  they
         business  and  draw  customers’  at-  plaints which are the spices of  sale, and uniformed store opera-
         tention.  Otherwise  the  product     business.                          tion  policies.  These  are  what  I

         can get bounced back to force the                                        tried to show to readers what the
         business  to  close.  It  is  important   Apart  from  their  location,  Ethiopian Store owners are who
         to  note  that  understanding  busi-  weather  condition,  sizes  of  are playing double edged roles-to
         ness issues is a little more in figur-  stores, and name calling differ-  gain or to lose. These are what I
         ing  out  ways  to  bring  them  into   ence,  the  Ethiopian  stores  know,  observed  and  what  I
         practices is crucial to prolong busi-  packed with the same products,  found about the Ethiopian Stores
         ness life.                            more  or  less  the  same  owner-  in America.
                                               ship background, no operation  Lastly, I WISH YOU ALL A

         The  culture  of  Ethiopia  mixes     road map, follow  the same us-     HAHPPY ETHIOPIAN NEW
         modern  components  with  tradi-      age of employment method, no  YEAR!!
         tional aspects is known for its cul-  promotion,  no  customer  ser-
         tural  diversity.  Ethiopian  culture   vices  ,  have  very  much  alike  Note: This is my own version to
         has  been  influenced  by  religion   store  policies  and  operate  in   explore: a) how the Ethiopian-
         and languages. Culture is a way of    much the same way. Because of      owned stores work and offer ser-
         thinking, a way of dressing, a way    these  facts,  no  need  to  travel   vice to their Community. b) To
                                                                                  expose their hidden objectives to
         of  behaving  and  ways  of  doing    from  state  to  state  to  know   create awareness within the role
         things that have come through the     about the Ethiopian mini con-      they played to promote culture in
         age  while  dealing  with  dominant   venience stores in America.        new generation’s mind.
         culture.                              The final point to show to the




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