Page 2 - PowerPoint Presentation
P. 2
Introduction
The purpose of this media proposal is to build an effective
media strategy that produces awareness and increases traffic
to the ProFood Tech Food & Beverage Processing Event in
Chicago from March 26-28, 2019.
This campaign will utilize a variety of horizontal and vertical
trade vehicles including print, digital display and direct
response to generate the highest potential frequency within
the scope of the budget.
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