Page 8 - September 2020 Inform

Unilever Update
Unilever brands such as PG Tips, Hellmann’s and Pot Noodle have performed exceptionally well over the last few months by substituting packs where necessary and putting in place allocations, we have maintained excellent continuity of supply to the Convenience sector.
Over a 3 month period we have seen growth across virtually all customers and categories.
We have a strong customer engagement plan to continue to drive growth and sales starting with Back to School.
In October, following on from our ‘Back To School’ period, we have the launch of Block Noodle. Dave Thomas and the BDM team have secured some ‘WOW’ feature in Bestway & Unitas including depot displays, store allocations, off shelf features, strong customer web and social media presence.
• Block Noodle From the UK’s #1 noodle brand*
• Tasty & great value instant block noodles, in flavours you know and love
• RRP£0.99*
• Available from 1st Oct 2020
Joss Bamber and Oliver Growcott have worked with Unilever to develop a PMP variant specifically meeting the needs of the channel and we
are looking forward to the visually impactful case hittting the shelves.
NEW TV AD
SCHOOL OOH & OOH ACTIVATION
DIGITAL ACTIVATION
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