Page 37 - ATT DEI Annual Report
P. 37
With its four areas of focus, Xandr Cares creates meaningful change for our communities and
for our business, harnessing the passion and generosity of Xandr teammates worldwide and
leveraging AT&T’s deep commitment to building a better tomorrow. Intro Employees Communities Customers Content Suppliers Awards
FUTURE TALENT: COMMUNITY ENGAGEMENT:
1 CREATING PATHWAYS FOR FUTURE GENERATIONS 3 HARNESSING EMPLOYEE VOLUNTEERISM AND
OF DIVERSE TALENT EXPERTISE WORLDWIDE
Our digital skills programs work with organizations like Girls Who Xandr empowers employees to support the causes they care about
Code, MediaTrust (UK) and Code Like a Girl in Australia to equip through volunteer service. In 2019 our employees spent thousands of
ABOVE ”Together We Hack” employee hackathon with Girls Who Code, All
students to succeed in the global advertising and technology hours volunteering around the world for our “Together We Volunteer”
economy. In turn, we help develop our next generation of talent campaign, which included disaster recovery volunteer trips with AT&T Star Code and MOUSE.
with Xandr Cares internships and junior-level apprentice programs. and WarnerMedia. Our employee-led Sustainability Club supports
We also run year-round mentorship programs, partnering our AT&T’s Environmental Sustainability initiatives, running independent
employees with high school students looking for support and education and volunteerism programs to improve our environmental 2019 XANDR DIVERSITY & INCLUSION SPONSORSHIPS
AND PARTNERSHIPS:
guidance on college and career readiness topics. impact within our workplaces and beyond.
• The International Radio & Television Society mentorship program,
providing internships for college students within the media and 37
TECH FOR GOOD: INDUSTRY & CITIZENSHIP: advertising space.
2 LEVERAGING OUR TECHNOLOGY RESOURCES FOR GOOD 4 SPEARHEADING POSITIVE CHANGE ACROSS OUR
MARKETS, ALIGNED TO OUR PURPOSE AND BUSINESS • MOUSE’s Diversity in Tech awards, a nonprofit youth development
Tech for Good pursues positive social impact by building scalable program with an emphasis in tech.
Building a new kind of advertising company means we need to believe
technology and partnership in the nonprofit sector, leveraging • MediaVillage’s Advancing Diversity Honors program to recognize media
in better and make a positive impact on our ecosystem by promoting
our Xandr engineering and tech resources. This encompasses our professionals with remarkable diversity & inclusion initiatives.
responsible and inclusive advertising practices, advocating for high-
PSA program, which serves Public Service Announcements for • Upwardly Global’s events to help immigrants and refugees find
quality news and media, and building meaningful relationships with AT&T D&I Annual Report 2019
nonprofits through our technology platform, as well as our work employment in the U.S. workforce.
civic organizations and local governments. We achieve this by running
with the Federation of Internet Alerts, which uses Xandr’s ad serving • Participation in several industry events highlighting diverse
campaigns and collaborating with organizations such as Tech:NYC,
technology to deliver critical safety information from government individuals: She Runs It, Multichannel’s Wonder Women and
the IAB, MediaTrust and United for News.
agencies and nonprofits to the public. Step Up Power Hour.