Page 16 - The Insurance Times May 2021

Private Life Insurance News

Aegon Life Insurance company is also organising regular domestic banking sector. Our alliance
online wellness sessions to support the shall empower the bank's customers
introduces Work from
mental and emotional well-being of the with protection and holistic insurance
Anywhere policy employees. solutions and help us strengthen our

Aegon Life Insurance has recently commitment to reaching out to all
launched a Work from Anywhere (WFA) Bharti AXA Life Insurance strata of the population. We believe
policy effective from April 1, 2021, announces bancassurance this partnership will enrich our
making it the first insurer to formally distribution footprint and help us
adopt a human resource policy that partnership with Fincare increase insurance penetration in the
allows employees to work from any Small Finance Bank country."
location across the country. It has also Bharti AXA Life Insurance has recently Rajeev Yadav, MD & CEO, Fincare
launched the concept of core working announced its bancassurance Small Finance Bank, stated, "We are
hours to encourage managers and partnership with Fincare Small Finance proud to be associated with Bharti AXA
teams to plan e-meetings and Bank for distribution of life insurance Life Insurance for bringing best-in-class
conference calls at specific times
products through the bank's pan-India insurance solutions to our customers.
during the day. This is to ensure that network. This alliance will make life Our association will enable us to offer
employees don't end up working for insurance solutions reachable to over need-based financial protection
extended hours, and are able to have 26.5 Lakhs customers of Fincare Small products suitable to a large segment
a healthy work-life balance. Finance Bank and provide financial of the population who are ignorant
Sunita Rath, Chief People Officer, security to them. about the benefits of life insurance.
Aegon Life Insurance, said, "Needless Under this arrangement, Bharti AXA The alliance is a part of the various
to say, we will still have our office space will offer its comprehensive suite of life measures being taken by us towards
to enable employees to meet, insurance products, including the process of financial inclusion."
brainstorm, connect and collaborate." protection, savings and investment
At Aegon Life, the second Wednesday plans, to the customers of Fincare SBI Life - Sampoorn
of every month has been designated as Small Finance Bank across its 747
'No Meetings Day', with no branches and digital network presence Surakasha: Avail up to Rs.
prescheduled calls and meetings. This across the country. 40 lakh instant life cover
will enable uninterrupted work and Commenting on the partnership, Mr.
focus on projects. through Yono app
Parag Raja, MD & CEO, Bharti AXA Life
There will also be a one-time Insurance, remarked, "We are pleased SBI is offering instant life cover of up
reimbursement for setting up one's to partner with Fincare Small Finance to Rs. 40 lakh to its customers. Under
home office.Aegon Life said the Bank, which is a growing name in the SBI Life - Sampoorn Surakasha, the

16 The Insurance Times, May 2021