Page 59 - Christian Training Guide

can find. They’ll be thin, weirdly sized, and they won’t make a good impression on your

viewers. You want them to fall in love with the way your merchandise fits so that they want
to buy more just because they love wearing it.

Order Samples Before Promoting the Final Product

If you’re not sure about a t-shirt, mug, or other piece of merch, just order one for yourself

before you start promoting it on your YouTube channel and on social media. This is an
inexpensive way to make sure that you’ve made the right choice for your products, and it’s

a great way to start promoting them, too.

When you get the products in, if you love them, you can start wearing or using them in your
YouTube videos. If not, you can make the changes you need to make to ensure that you’ve

chosen the right products to promote.

Most Print-on-Demand sites don’t have minimum orders, so you can get just one item to

make sure you’re on the right track and to test out the customer experience on the site
you’ve chosen, too. After all, you don’t want to go with a site that’s difficult to work with or

your viewers won’t buy your merchandise, no matter how cool it is.

Aim for Marketing Success with Your YouTube Merch

In the beginning stages, you want to think of your branded merchandise as more of a

marketing effort than a revenue builder. This is an opportunity to get your merch in more

people’s hands, so set a really reasonable price that your viewers won’t mind paying when
you make your YouTube merch. It’s important to remember that in order to get people to

buy something, you must give them great pricing and value.