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How Do You Guest Vlog on YouTube?
After determining what you want to get out of guest vlogging (solidifying your position as a
niche authority? Growing your own audience? Getting more exposure for your website or
product?), you can then begin finding the right collaborator, and reach out to them about
guest vlogging.
The most straightforward method for guest vlogging is to create your own video, just as if
you were creating it for your channel, and send the video to another YouTube vlogger to be
published on their channel. Your collaborating partner will also do the same. We’ll cover a
few important key points for success when making a guest vlog, shortly below.
Collaborating with the Right Partner
Your guest vlogging partner’s viewership should be similar to your own. Perhaps you don’t
want to target your own niche, but you can find another YouTube vlogger who targets a
related sub-niche. Additionally, it’s a good idea to work with a partner that has a style that
goes well with your own.
Someone who creates relevant content with a similar format can be a great fit. Why? Well,
because they’ll also be creating a video for your audience, and having an audience with
similar interests will really help bring results!
Understand Each Other’s Audience on YouTube
If your audiences are similar, but different, then you’ll need to do some basic research to
learn who you’ll be speaking to on YouTube. A great way to do this is to watch their
previous videos, putting yourself in the shoes of their audience. Take a look at their most
popular YouTube videos and content that has the most interaction.
You don’t want to copy their format, but this should give you a good idea of what their
audience is interested in. It will help you understand what to focus on in your video to best
engage their viewers.