Page 73 - Christian Training Guide
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  Create Content That is Relevant to Viewers


               On that note, it’s important that your content is relevant to their viewers, specifically. Find

               a way to relate your channel to their interests, and decide on how it will connect to the
               typical focus of the host channel. Be sure you aren’t repeating a topic of conversation that

               your host channel has already covered before.



                     Add Branding to Your Guest Vlog

               It’s also important that your content makes it easy for new viewers to find your YouTube

               channel.  In  other  words,  be  sure  to add branding  to  your  guest  vlogs.  Put  your  channel

               name  and  social  media  handle(s)  in  your  video  intro  or  as  in-video  graphic(s).  End  the
               guest vlog by mentioning where viewers can best keep up with your content and updates

               (keep it short and avoid too much self promotion).


               A great strategy is to include a link in the video description that directs the host channel’s

               viewers to a custom playlist containing videos that you have grouped together specifically

               based  on  their  interests.  It’s  much  more  effective  than  just  linking  to  your  YouTube
               channel’s home page.



                     Make the Guest Vlog Engaging For YouTube Viewers


               Of course, all videos that you create for YouTube should be engaging, and the guest vlog is

               no different. Not only do you want an engaged audience, so does your host. Your clicks and
               likes  are  theirs  as  well,  in  a  sense.  If  you  create  engaging  content  that  encourages

               conversation  and  interaction,  there’s  a  good  chance  you’ll  have  more  guest  vlogging

               opportunities in the future.


                     Just Be Yourself


               Even though you’re guest vlogging on someone else’s channel, be sure to showcase your

               unique  personality.  It can  sometimes  be  tempting  to  try  out  a  new  persona  for  a  new
               channel, but this will probably only disappoint, for two reasons. The first is that viewers

               who enjoy your guest vlog will want to see more of the same on your own channel. The
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