Page 33 - 2017 DEC 16 - LIONS VS BEARS - SHOP 4_Neat

Game Day Presentation/Activities

7 Section/Location: Miller Lite Tap Room Staff Name: Kevin Time: 6:08PM
Question
Mr. & Mrs. Shopper were able to visit the Miller Lite Tap Room during the 3rd Quarter. They had no problem entering with their passes. They were pretty full with
most of the spots around the large screen TVs taken and only a few open seats at the bar. Mrs. Shopper had no problem getting a water and a diet coke at the bar,
but she was surprised she had to pay for the coke. The Shoppers tried to watch the action on the field, but they could not get close enough to the railing to see
much. Mrs. Shopper had worked Indy Racing and Pistons games in a former job and had assumed the Miller Lite Tap Room was a complimentary suite with free
drinks and food. This did not appear to be the case, so Mr. & Mrs. Shopper were a little confused as to the purpose of the Miller Lite Tap Room since you paid for
the drinks and didn't get a good view of the field. They stayed for about 15 minutes during which Mrs. Shopper talked with Kevin who appeared to work in security.
He told her he thought there was a package you could purchase for food and drinks.

8 Section/Location: Ford Field Wi-Fi Time: throughout game
Mr. Shopper was on the Verizon Wi-Fi most of the game. He was able to get into the Ford Field Wi-Fi near the beginning of the 4th quarter and was able to stay on
it until the end of the game. This could be because almost half of the fans had left by this time.
Shopper 2
1 Section/Location: Pride Plaza Time: 3:25PM
Mr. and Ms. Shopper were both surprised to see so much activity outside the stadium as it was pretty cold outside at this time. Guests seemed to be having a good
time trying the games and listening to people playing the drums. It was noted that there were not many police officers stationed in Pride Plaza at this time.

2 Section/Location: 134 Time: 5:08PM
Ms. Shopper overheard a guest complaining about the on field activities. They thought that the 'Timbit Toss' was too easy and would like to see a more challenging
game on the field during breaks.
3 Section/Location: 134 Time: 5:10PM
Fans in section 134 seemed to enjoy the music that was played throughout the game. They really liked the 'Lion King cam' in which people hold their babies up to be
shown on camera. This is a very clever, entertaining activity.
4 Section/Location: Gate G Time: 5:30PM
Fans were really enjoying visiting with Santa near gate G. This was a really nice addition to the stadium during the holidays. Ms. Shopper overhead a family that was
very impressed with the activities for families within the stadium.

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