Page 30 - BD Playbook
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INTRODUCTION   ◆   STRATEGY  & PROCESS  ◆   SOCIAL SELLING    ◆   COMPETITIVE ANALYSIS   ◆   MARKETING COLLABORATION   ◆   WRAP-UP                                                                                                                                                                              COMPETITIVE ANALYSIS



               Our primary competitors in this  CPG Case Study                                                                                                                              International competition in this  CPG Case Study
               can be analyzed across multiple categories.                                                                                                                                  is also very strong among our top competitors.

               competition by service                                                                                                                                                       competition by international locations








                 PACKAGING INTEGRATION                              PROCESS DESIGN                                      FACILITY DESIGN




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                 FACILITY CONSTRUCTION                                                                                  INTERNATIONAL






                                                                                                                                                                                                                                                        ◉    puerto rico, france, germany




                                                                                                                                                                                                                                                        ◉      brazil, portugal




                                                                                                                                                                                                                                                        ◉      china, mexico, puerto rico, south america




                                                                                                                                                                                                                                                        ◉      japan




                                                                                                                                                                                                                                                        ◉      england, qatar, canada, philippines, mexico








            30    CPG Marketing & Business Development | Training Guide 2018                                                                                                                                                                                                                    CPG Marketing & Business Development | Training Guide 2018    31
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