Page 190 - INTEGRATE MIDDLE EAST - FEBRUARY to MAY 2023

4/27/23, 9:54 AM Latest News

A R A B B U SIN ESS N EWS L e a d in g Bu sin e ss Ne ws we b sit e in t h e M id d le Ea st

 4/ 27/ 2023 Abo ut Co nt act

Integrate Middle East to discuss the impact of the latest

technologies on the education and training sector

 2 7 /0 4 /2 0 2 3

The Middle East and North Africa EdTech market is projected to reach USD 7 billion by 2027

D ubai , Apri l 2 6 , 2 0 2 3 ,
Integrate Mi ddl e East, a si gni ê cant new l earni ng and netw ork i ng ev ent for the enti re Pro AV and Sy stem Integrati on v al ue chai n, i s set to

hi ghl i ght the rapi d dev el opm ent of the educati on and trai ni ng technol ogy (EdTech) m ark et, for the ê rst ti m e at the D ubai W orl d Trade
Centre, from 1 6 - 1 8 May 2 0 2 3 .

As m ore school s and corporates across the regi on are adopti ng technol ogi cal cl assroom and trai ni ng sol uti ons due to w orl dw i de trends for

hom e and rem ote l earni ng, the m ark et for EdTech and ‘ sm art cl assroom s’ has been ex pandi ng w i th an i ncrease i n dem and for e- l earni ng
sol uti ons and connected dev i ce usage i n educati onal setti ngs.

The gl obal EdTech m ark et i s proj ected to reach USD 3 3 3 .3 2 7 bi l l i on i n the nex t four y ears, accordi ng to the ‘ EdTech & Sm art Cl assroom
Mark et Intel l i gence Report - Gl obal F orecast to 2 0 2 7 ’ rel eased by Mark etResearch.com . F actors dri v i ng thi s i ncl ude an i ncreasi ng num ber of

school s choosi ng di gi tal educati onal tool s and resources ov er phy si cal ones, as they i m prov e student outcom es and enabl e m ore
personal i sed l earni ng, accordi ng to m ark et i ntel l i gence prov i der ISC Research.

Inv estors gl obal l y are recogni si ng the potenti al of thi s m ark et i n the Mi ddl e East and Afri ca and by 2 0 2 7 , i t i s anti ci pated that i n the MENA,
the sector w i l l be w orth AED 2 6 bi l l i on (USD 7 bi l l i on) . Regi onw i de, Egy pt currentl y has the l argest share i n grow i ng EdTech ecosy stem s,

w i th 1 , 5 0 0 Edtech com pani es, fol l ow ed by the UAE and KSA.

F urtherm ore, the regi on i s hom e to a buddi ng start- up ecosy stem that has been dev el opi ng speci ê c EdTech sol uti ons that use i nnov ati v e
technol ogi cal adv ancem ents l i k e bl ock chai n, augm ented real i ty (AR), v i rtual real i ty (VR), arti ê ci al i ntel l i gence (AI), and roboti cs. The m aturi ty

of the UAE’ s educati on i ndustry w i l l further support the i m pl em entati on of di gi tal i sati on i n hi gher educati on, as the country ’ s gov ernm ent
has been m ak i ng trem endous eéorts to prom ote technol ogy i n school s, w i th num erous i ni ti ati v es i n pl ace that foster a future- focused

l earni ng ecosy stem that i s one of the fastest grow i ng regi onal l y .

To support the EdTech com m uni ty and prom ote i ts i ntegrati on i nto the l arger entertai nm ent busi ness as w el l as a num ber of other v erti cal

m ark ets, Integrate Mi ddl e East w i l l establ i sh a speci al focus on the ê el d of Pro AV sy stem s. The ful l spectrum of AV technol ogy prov i ders,
i ncl udi ng di gi tal si gnage, di spl ay s, and sol uti ons, are al l av ai l abl e for v i si tors to ex pl ore. W i th the Integrate Mi ddl e East Sum m i t addressi ng

i m portant subj ect areas and adv anci ng the future of educati on, v i si tors can further get i nsi ghtful i nform ati on from i ndustry speci al i sts.

F urther ev ol uti on i n the educati on space, com bi ni ng educati on and entertai nm ent – edutai nm ent – i s gai ni ng popul ari ty as a si gni ê cant tool

that i s dri v i ng l earner engagem ent. Gam i ê cati on, real - ti m e si m ul ati on, as w el l as AR and VR technol ogi es, hav e been i ncorporated to m ak e

l earni ng enj oy abl e and i nteresti ng. These i nnov ati v e sol uti ons l ev erage m edi a, gam es, toy s, and ex peri ences and produce better
educati onal outcom es as w el l as hel p i n student retenti on.
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