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high-impact impressions. The partnership between Digimotive and du Telecom marks
a significant step in aligning digital transformation with sustainability goals, reflecting
both companies’ commitment to environmental responsibility and innovation.
The campaign’s achievements included a 23% reduction in carbon emissions—
equivalent to a 1,987-kilometer car journey or the energy required to power over 33,457
mobile phones. Additionally, the initiative generated over 19,000 clicks, more than 1.8
million impressions, and an impressive click-through rate (CTR) of 1.04%.
This Bronze Award at the MENA Digital Awards 2024 further solidifies Digimotive's
position as a leader in digital innovation across the MENA region. By leveraging
cutting-edge AI technologies to drive sustainable outcomes, Digimotive continues to
set new standards in merging technology with environmental responsibility. This
recognition highlights the company’s dedication to shaping a sustainable future and
reinforces its commitment to delivering impactful solutions that not only transform
industries but also contribute to a greener, more sustainable world.
https://communicateonline.me/category/industry-insights/post-details/digimotive-and-du-
telecoms-sustainability--driven-campaign-wins-bronze-at-the-mena-digital-awards