Page 30 - Metro Brazil PR Report - April 2024

Metro Brazil introducesstrategic innovations to meet evolving consumer demands - Middle East News 247

Metro Brazil introducesstrategic innova ons to meet

evolving consumer demands

By Middle East News 247 April 4, 2024

Metro Brazil, a leading retail and eCommerce company for Brazilian shapewear products in the Middle East,
has set new strategic initiatives and innovative approaches to address the evolving consumer demands in
the Middle East market. According to industry reports, the GCC eCommerce market set to reach USD 50

billion by 2025, at an anticipated Compound Annual Growth Rate (CAGR) of 10.95 per cent from 2023 to
2027.

The company has enhanced its website and mobile application’s user experience (UX) with intuitive
navigation and an AI-driven product recommendation system. Seamlessly integrated into the platform, AI
analyses customer preferences and browsing behaviour to suggest tailored shapewear solutions. This

https://menews247.com/metro-brazil-introducesstrategic-innovations-to-meet-evolving-consumer-demands/ 1/3