Page 60 - WATANI AL EMARAT FOUNDATION PR REPORT - SEPTEMBER 2024

9/20/24, 1:22 PM Watani Al Emarat and Social Media Pioneers Association sign MoU to foster social media’s role in supporting UAE community | We…
initiatives that seek to address social issues and promote human and community values using social media platforms.
Furthermore, they will provide awareness and educational initiatives as well as joint programs to share knowledge on

the optimal use of social media.

H.E Al Falasi, said: “This partnership comes in line with our vision to leverage digital media tools to promote the
values of tolerance, coexistence and acceptance. It reflects our understanding of social media and its potential to address

modern challenges, either through the promotion of community awareness or the consolidation of good citizenship
values. We aim to reaffirm our commitment to harness social media platforms, disseminate positive values and establish

optimal communication channels, along with fostering understanding in society. Furthermore, we aim to empower
individuals and young people by providing them with valuable information required to serve the UAE community.”

Abdulla Alshehhi highlighted that the Foundation strongly upholds the wise leadership’s aim to foster national

affiliation, spread awareness and community culture to safeguard national identity and instil citizenship values among
different segments and institutions of society.

He said: “Through this agreement, we aim to encourage active participation and utilise SMPA’s resources, including its
expertise, vision, and skilled Emirati professionals. We are committed to fulfilling our national responsibilities by

supporting the Foundation’s mission to promote family values, strengthen community cohesion, and foster tolerance,
coexistence, and open communication.”

By signing this agreement, Watani Al Emarat Foundation reiterates its unwavering commitment to promote the values of

national affiliation and good citizenship. The foundation is dedicated to reinforcing the principles of tolerance and
coexistence within the local community while actively exploring new avenues and trends that will shape the UAE’s

journey towards sustainable development.

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