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1/9/25, 3:25 PM Mohammed Bin Rashid Al Maktoum Knowledge Foundation Concludes 12th Edition Of ‘Bil Arabi’ | Pakistan Point

Mohammed Bin Rashid Al Maktoum

Knowledge Foundation Concludes 12th

Edition Of ‘Bil Arabi’

17 days ago

DUBAI, (Pakistan Point News - 23rd Dec, 2024) The Mohammed bin Rashid Al Maktoum
Knowledge Foundation (MBRF) concluded the 12th edition of the ‘Bil Arabi’ initiative, which is
one of MBRF’s key knowledge initiatives for promoting the use of the Arabic language in daily
life and across digital channels, especially among the youth.

The annual campaign, held on the occasion of World Arabic Language Day on
18th December each year, attracted widespread public engagement through its highly
interactive events celebrating the Arabic language.

These activities were organised across crowded shopping centres in the UAE, including City
Centre Mirdif and Etihad Mall in Dubai, City Centre Al Zahia in Sharjah, and City Centre Ajman.
The campaign was also promoted on social media through the widespread use of the hashtag
(#ﻲﺑرﻌﻟﺎﺑ). The campaign also featured events organised outside the UAE in Bahrain, Egypt,
the United Kingdom, Kazakhstan, and Pakistan.

Jamal bin Huwaireb, CEO of MBRF, highlighted the success of the ‘Bil Arabi’ campaign in
achieving its goals of promoting the Arab knowledge identity over the past years. He also
praised the creative impact achieved by the initiative in its last session, including innovative

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