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7/24/25, 10:30 AM Red Hat targets greater partner autonomy with latest channel updates | ChannelPro
The updates include the full launch of the Red Hat Specialized Partner Program, alongside a new Partner
Demand Center to help partners execute impactful marketing campaigns and programs.
The changes form part of Red Hat’s ongoing transformation efforts, which focus on injecting its partner
ecosystem with greater simplicity, choice, and flexibility, as developments in AI and virtualization continue to
rapidly reshape industries.
“Red Hat’s partner ecosystem is pivotal in helping customers navigate these seismic shifts and capitalize on
emerging opportunities, which is why we are continuously refining Red Hat’s global partner engagement
experience with an ecosystem-driven approach to IT modernization,” explained Red Hat channel chief,
Stefanie Chiras.
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