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9/25/25, 10:31 AM Bridgestone powers Automechanika Network in Abu Dhabi, together with long-standing partner Al Masaood TBA - Middle East Bus…
Bridgestone powers Automechanika Network in
Abu Dhabi, together with long-standing partner Al
Masaood TBA
September 24, 2025
Bridgestone MEA, a global leader in tyres and sustainable mobility solutions, took part in
Automechanika Network, which brought together senior leaders from across the automotive
value chain. Held recently in Abu Dhabi, the event served as a dynamic platform for
discussions on the future of mobility, sustainability, and innovation in the Middle East’s
aftermarket sector.
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Bridgestone was also joined by Al Masaood LLC, highlighting their long-standing, 51-year
partnership and mutual commitment to driving transformation across the region. Al Masaood’s
Tyres, Batteries & Accessories (TBA) Division has been a key partner for Bridgestone in Abu
Dhabi, United Arab Emirates since 1974; playing a significant role in establishing brand equity,
broadening market reach, and providing customers across the nation with premium mobility
solutions.
At the event, Mr. Hani El Tannir, CEO of Group Industrial, Al Masaood Group, took part in a
panel discussion titled ‘E-commerce: Transforming Aftermarket Sales & Services,’ sharing
expertise from Al Masaood’s broad industrial operations and regional experience.
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