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4/26/24, 10:53 AM CABSAT Marks its 30th Anniversary with Return of Prestigious MENA Co-Production Salon | Satellite Markets & Research

CABSAT Marks its 30th Anniversary with Return of Prestigious MENA Co
Salon
Dubai, UAE, April 24, 2024 - CABSAT, the flagship event for broadcast, media, satellite, and entertainment industries in the Middle East and N
celebrates its 30th anniversary by continuing its partnership with HConsult, a leading content market specialist in the Arabic-speaking MENA reg
Production Salon. The exclusive gathering, scheduled from May 21 to 23, 2024 at the Dubai World Trade Centre, is poised to elevate the collabor
been a hallmark of the annual event.

The Co-Production Salon, which is located within a specially designed VIP lounge near the Content Congress area, is an exclusive, invitation-only
region's most prestigious production houses, OTT platforms, TV networks, content investors, and brand representatives. It serves as a vital platf
production and investment opportunities, aimed at creating internationally viable TV and film content.
2023: A Retrospective Look
Last year's Co-Production Salon was highly sought-after edition, with more than 250 companies applying for entry. However, due to stringent pa
intimate nature of the event, only about a quarter of applicants were admitted. The attendees had the opportunity to participate in an average o
each, resulting in numerous collaborative investment deals in content production both within and outside the MENA region.
Heba Korayem, Content Market and Partnerships Specialist at Hconsult and MENA Co-Production Salon’s host, said: "There are huge things happ
compact space. We have tracked USD 8 million in content investment through partnership deals directly resulting from the meetings conducted a
in CABSAT. Furthermore, several new deals are still unfolding, but for now, these are the deals we were authorised to announce."
Stressing on the importance of CABSAT to the media industry, she added “The best part about consistently having the Co-Production Salon at CA
companies it attracts. It serves as an ideal one-stop-shop for our participants, producers and broadcasters. When they attend Co-Production Sal
because they could also find everything they need, from new technologies to cameras and filming equipment, to broadcast support for their cont
Elena Brodskaia, Head of International Content Strategy at the MENA region’s first Entertainment super App ‘Yango’, underscores her experience
which was held just months prior to the app’s remarkable launch in the MENA region. This highlights the success and impact of the Co-Productio
Elena said: “We participated in Co-production Salon at CABSAT 2023 at the onset of ‘Yango’ Play’s development and it offered a unique opportun
numerous leading production houses of the region all in one place. The panel discussions on Ramadan shows and the insightful analytics present
very useful and it helped us in shaping our content strategy for the app’s launch.”
For detailed information on participating or attending the MENA Co-Production Salon at CABSAT, please visit https://cabsat.com/co-production-sa
About CABSAT

ith a history of over 29 years, CABSAT is the only specialised event that draws more than 14,000 business professionals from the MEASA region’
industries. Over the years, the event has welcomed the highest number of regional attendees, including engineers, system integrators, and broa
creation, broadcast, and satellite industries, as well as content buyers, sellers, producers, and distributors. In line with its vision to provide a pla
networking, and knowledge sharing for the MEASA region’s media markets, CABSAT continues to work with innovative content creators, produce
providers, and content delivery companies to identify traits of success that will fuel the growth of the industry.
About HConsult

A Dubai-based consultancy specialized in facilitating business within the Content production and distribution industry in the Arabic-speaking MEN
hundreds of Broadcasters, OTT platforms, and Arabic Production houses and investors, HConsult is known for tracking the MENA region’s content

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