Page 139 - CABSAT PR REPORT - March & April 2024

4/25/24, 8:51 AM CABSAT hosts 3rd edition of MENA Co-Production Salon | Emirates News Agency
elevate the collaborative spirit that has long been a

hallmark of the annual event.

The Co-Production Salon, which is located within a

specially designed VIP lounge near the Content

Congress area, is an exclusive, invitation-only lounge

that assembles the region's most prestigious production

houses, OTT platforms, TV networks, content investors,

and brand representatives. It serves as a vital platform

for exploring co-production and investment

opportunities, aimed at creating internationally viable

TV and film content.

Last year's Co-Production Salon was highly sought-after

edition, with more than 250 companies applying for

entry. However, due to stringent participation criteria

and the intimate nature of the event, only about a

quarter of applicants were admitted.

The attendees had the opportunity to participate in an

average of 15 high quality meetings each, resulting in

numerous collaborative investment deals in content

production both within and outside the MENA region.

Heba Korayem, Content Market and Partnerships

Specialist at Hconsult and MENA Co-Production Salon’s

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