Page 144 - CABSAT PR REPORT - March & April 2024

4/25/24, 8:51 AM CABSAT marks its 30th anniversary with return of prestigious MENA Co-Production Salon

Elena Brodskaia, Head of International Content Strategy at the MENA region’s first

Entertainment super App ‘Yango’, underscores her experience from the previous year,

which was held just months prior to the app’s remarkable launch in the MENA region. This
highlights the success and impact of the Co-Production Salon at CABSAT.

Elena said: “We participated in Co-production Salon at CABSAT 2023 at the onset of
‘Yango’ Play’s development and it offered a unique opportunity to connect with numerous

leading production houses of the region all in one place. The panel discussions on

Ramadan shows and the insightful analytics presented by HConsult were also very useful
and it helped us in shaping our content strategy for the app’s launch.”

For detailed information on participating or attending the MENA Co-Production Salon at

CABSAT, please visit https://cabsat.com/co-production-salon

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About CABSAT:

With a history of over 29 years, CABSAT is the only specialised event that draws more
than 14,000 business professionals from the MEASA region’s media, content, and digital

industries. Over the years, the event has welcomed the highest number of regional

attendees, including engineers, system integrators, and broadcasters from the content
creation, broadcast, and satellite industries, as well as content buyers, sellers, producers,

and distributors. In line with its vision to provide a platform for business, networking, and
knowledge sharing for the MEASA region’s media markets, CABSAT continues to work

with innovative content creators, producers, broadcast technology providers, and content
delivery companies to identify traits of success that will fuel the growth of the industry.

About HConsult:

https://www.zawya.com/en/press-release/events-and-conferences/cabsat-marks-its-30th-anniversary-with-return-of-prestigious-mena-co-production-s… 3/4