Page 75 - DXB Live PR REPORT - APRIL 2024

4/4/24, 12:01 PM DXB LIVE Achieves Phenomenal Growth, Expands Business In 2023 | MENAFN.COM
Dubai, United Arab Emirates: DXB LIVE, the experiential agency of Dubai World Trade Centre
(DWTC), recorded significant growth in 2023, doubling its business against the previous year

with 100% growth over a 12-month period. Throughout the year, the agency provided its
services to 500 prominent events, spanning exhibitions, conferences, festivals, public and

entertainment events, graduation ceremonies, sporting and artistic events and weddings.
Notably, it achieved a 36% surge in the number of exhibitions stands that were designed and
constructed, surpassing 300 in total, including 20 in Europe, America, Asia, and the Middle

East, collectively covering a total area of over 145,000 square meters – twice in size

compared with 2022.

An Exceptional Year:

Khalid Al Hammadi, Senior Vice President of DXB LIVE said:“2023 was an exceptional year
by any measure, resulting in unprecedented results. From our pivotal role in shaping

numerous global events such as COP28 and the World Radiocommunication Conference –
ITU WRC 2023, to extending our integrated services beyond the UAE borders, we embarked
on a journey of expansion into growing markets like Saudi Arabia and Africa, where the

technology, entertainment, sports, and festival sectors are experiencing remarkable growth.
We look forward to fostering new partnerships with esteemed global entities operating in

event organisation and management. Currently, we are exploring opportunities for expansion
in Qatar, Kuwait, Bahrain, and Oman and we remain committed to forging alliances with

leading international event management companies to drive that growth,” he added. “Our
three decades of experience has allowed us to build and grow new business partnerships,

bolstering Dubai's reputation as a global hub for events and strengthening DWTC's position in
the city's events ecosystem. Our strategy in 2024 and beyond is to continue to develop our
team, enhance our capabilities, and create rewarding employment opportunities for Emiratis

in the event management industry.”

https://menafn.com/1108056057/DXB-LIVE-Achieves-Phenomenal-Growth-Expands-Business-In-2023 2/6