Page 91 - DXB Live PR REPORT - APRIL 2024

4/4/24, 12:02 PM Latest News

DXB LIVE Achieves Phenomenal Growth,

Expands Business in 2023

04/04/2024

• DWTC’s experiential agency designed and constructed 300 exhibition stands, covering a

total area of 145,000 square metres for prestigious events such as COP28, World

Radiocommunication Conference and more
• The UAE most-loved community events shine once again, from Modesh World to Hatta

Cultural Nights, attracting thousands with cultural richness and entertainment

• The agency made significant strides through its global expansion plans, foraying into

markets including Saudi Arabia and Africa

Dubai, United Arab Emirates, 3 April, 2024: DXB LIVE, the experiential agency of Dubai World

Trade Centre (DWTC), recorded significant growth in 2023, doubling its business against the

previous year with 100% growth over a 12-month period. Throughout the year, the agency

provided its services to 500 prominent events, spanning exhibitions, conferences, festivals,

public and entertainment events, graduation ceremonies, sporting and artistic events and

weddings. Notably, it achieved a 36% surge in the number of exhibitions stands that were
designed and constructed, surpassing 300 in total, including 20 in Europe, America, Asia, and

the Middle East, collectively covering a total area of over 145,000 square meters – twice in

size compared with 2022.

An Exceptional Year

Khalid Al Hammadi, Senior Vice President of DXB LIVE said: "2023 was an exceptional year
by any measure, resulting in unprecedented results. From our pivotal role in shaping

numerous global events such as COP28 and the World Radiocommunication Conference -

ITU WRC 2023, to extending our integrated services beyond the UAE borders, we embarked

on a journey of expansion into growing markets like Saudi Arabia and Africa, where the

technology, entertainment, sports, and festival sectors are experiencing remarkable growth.

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