Page 24 - UNIFONIC PR REPORT - October 2024

10/23/24, 3:20 PM Unifonic Unveils ‘Audience’ and Advanced AI Solutions at Seamless KSA 2024, Pioneering Personalized Customer Engagement - …
Unifonic Unveils ‘Audience’ and

Advanced AI Solutions at Seamless

KSA 2024, Pioneering Personalized

Customer Engagement

October 22, 2024 10

Riyadh, KSA,October 2024- Unifonic, the leading conversational AI platform and SaaS provider
in the Middle East, showcases its cutting-edge AI-powered conversational marketing and

support solutions designed to transform the region’s digital commerce sector by enhancing the
synergy between payments, fintech, banking, retail, and eCommerce industries, during its

participation at Seamless KSA 2024 taking place from 22 to 24 October 2024 in Riyadh Front,
Saudi Arabia.

One of the key highlights of Unifonic’s participation at the event is the launch of its enterprise-
grade customer data platform (CDP) ‘Audience’. Alongside ‘Flow Studio’, the brand’s leading
customer journey builder, Audience aims to transform the customer experience by enhancing

marketing efficiency, Return On Investment (ROI), customer loyalty, and lifetime value.

‘Audience’ is a powerful insights engine that can tailor highly personalised marketing
campaigns backed by signals, data-driven insights, and real-time automation across key

communication channels like WhatsApp, SMS, Voice, and Push. Marketing and customer
support professionals can leverage it to unify customer profiles, centralise first-party data, and

automate customer journeys, improving key metrics like customer retention, engagement, and
overall satisfaction rates.

https://mid-east.info/unifonic-unveils-audience-and-advanced-ai-solutions-at-seamless-ksa-2024-pioneering-personalized-customer-engagement/ 1/2