Page 27 - UNIFONIC PR REPORT - October 2024

Ahmed Hamdan, CEO and Co-Founder of Unifonic said: “Unifonic’s participation in Seamless
Saudi Arabia 2024 reaffirms our commitment to enhancing customer experience through AI-
powered innovation. Our advanced AI-powered solutions can empower businesses in the Kingdom
of Saudi Arabia (KSA) and beyond by tailoring dynamic, personalized interactions and elevating the
overall customer engagement experience.”

‘Audience’ also helps businesses overcome common challenges like ineffective segmentation, lack
of personalization, and inefficient campaign optimization. It also facilitates omnichannel
integration and real-time optimization for data-driven decision-making based on live-campaign
performance metrics. Moreover, the attribution dashboard can optimize digital advertisements run
on platforms like Meta, offering Click-to-WhatsApp ads and enhanced visibility on Return On
Advertising Spend (ROAS).

https://en.sharikatmubasher.com/news/article/21445645/unifonic-unnveils-audience-advanced-
ai-solutions-at-seamless-ksa-2024?companyNews=0