Page 758 - MOET PR REPORT- SEPTEMBER 2025

9/10/25, 4:27 PM Ministry Of Economy And Tourism Organises Second Zero Bureaucracy Forum Highlighting Efforts To Advance Digital Services Eco…
The forum also examined future visions and innovative practices designed to improve government service effectiveness and streamline
procedures for citizens, residents, and visitors.
Launch of ‘Excellence in Leadership’ initiative

During the event, the Ministry of Economy and Tourism launched a new initiative in support of the Zero Bureaucracy Programme, titled
“Excellence in Leadership.” The initiative aligns with the Ministry’s vision of placing people at the centre of its priorities and aims to
enhance the quality of life for all citizens and residents in the UAE. It empowers individuals to fully leverage available opportunities while
strengthening their capacity for productivity and creativity. The initiative also complements the second phase of the Zero Bureaucracy
Programme, which focuses on individuals and institutions, particularly SMEs. Furthermore, it contributes to building a more prosperous
and advanced society and underscores the UAE’s commitment to supporting and empowering people across all aspects of life.

Graduation of new cohort in digital service design course
The forum also marked the graduation of a new cohort from the Digital Service Design Course, which equips participants with essential
principles and fundamentals for designing innovative digital services. The course is based on the UAE Government’s Government
Services Development Methodology 2.0 and is designed to deliver seamless experiences that save time and effort for customers.
Additionally, it contributes to preparing qualified national professionals capable of effectively supporting the UAE’s zero-bureaucracy
initiatives.

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