Page 44 - JGROUP PR REPORT MARCH 2025

Wissam Jomaa, founder and CEO, The AR Lab said, "This unique project highlights the potential of
advanced technologies, such as AR, to create meaningful and highly engaging experiences. The
initiative, while underscoring Ramadan's spirit of unity, also reflects our long-standing commitment
to making technology a part of everyday life, for enhanced ease, convenience and leisure."

Karim Refaat, Business Marketing Manager, Snap Inc., said, "Through this initiative, we wanted to
honor the sacred traditions of the holy month, while showcasing the power of our pioneering AR
technology to create more meaningful and immersive experiences. Just as we enable brands to
connect authentically with their audiences, this gift is our way of showing appreciation to our
valued partners in a way that is both innovative, and culturally relevant."

https://www.msn.com.