Page 25 - UNIFONIC SEAMLESS KSA REPORT - August 2023

9/5/23, 1:23 PM Unifonic unveils state-of-the-art AI at Seamless Saudi Arabia, elevating customer experiences to new heights
enthusiasts to experience Unifonic’s new AI-powered chatbot, which is set to transform the landscape of
customer experiences.

The Unifonic Chatbot leverages AI to collect and analyze behavioral patterns and human language,
enabling precise interactions and engagement with customers. It boasts multilingual capabilities,

catering to users in English, Arabic, and Urdu, fostering inclusivity and accessibility. With its advanced
decision-making abilities, the chatbot enables seamless connections between brands and customers,
resulting in significant benefits for organizations such as being able to qualify leads, 24/7 support,

increased cost optimization and more. Furthermore, it adheres to global best practices and industry
standards, prioritizing data privacy and security to instill user confidence and trust. The AI Chatbot is
integrated with 100+ SaaS applications like HubSpot, Zid, Salla, Salesforce and more to help
organizations automate business processes and offer a more connected experience.

To enhance its capabilities even further, Unifonic has incorporated the Natural Language Understanding

(NLU) module into the chatbot, allowing it to discern intent with greater precision and learn from user
interactions with machine learning algorithms. This creates smart experiences that will improve all
customer journeys.

"We are thrilled to participate in Seamless Saudi Arabia 2023, reaffirming our commitment to excellence

as a platinum sponsor for the second year running," stated Mohammed Sleeq, COO at Unifonic. "At
Unifonic, we believe in the transformative potential of AI to enhance customer engagement and deliver
exceptional experiences. Our goal is to seamlessly integrate AI across our platform and solutions,
facilitating effortless communication and creating personalized and effective interactions. By constantly
innovating and refining our platform, we aim to exceed client expectations and deliver unrivaled value."

he added

Unifonic's AI Chatbot is not replacing human contact, it is designed to augment and empower it. By
handling common inquiries and tasks, the chatbot allows human agents to focus on complex and value-
added customer encounters. When the chatbot encounters an inquiry beyond its capabilities, it promptly

transfers the interaction to a human agent, ensuring a seamless customer experience.

The acquisition of Sestek in 2022 further enabled Unifonic to enhance their AI offerings by adding
market-leading voice recognition technology.

In addition to their AI Chatbot, Unifonic is showcasing a range of cutting-edge products and services at
the event that elevate reliable customer engagement while upholding the highest standards of

technological advancements. This commitment aligns with Unifonic's objective of supporting the
Kingdom's vision, including Saudi Vision 2030 and the Smart Government Strategy, driving digital
transformation across public and private sectors.

Established in 2006, Unifonic has solidified its position as a leading enterprise-grade, multilingual, and

seamless omnichannel communications platform provider in the Middle East. Its no-code, automation,
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