Page 28 - UNIFONIC SEAMLESS KSA REPORT - August 2023

9/5/23, 1:23 PM Unifonic unveils state-of-the-art AI at Seamless Saudi Arabia, elevating customer experiences to new heights – Bizpreneur Middle …
To enhance its capabilities even further, Unifonic has incorporated the Natural Language
Understanding (NLU) module into the chatbot, allowing it to discern intent with greater precision and
learn from user interactions with machine learning algorithms. This creates smart experiences that
will improve all customer journeys.
“We are thrilled to participate in Seamless Saudi Arabia 2023, reaffirming our commitment to
excellence as a platinum sponsor for the second year running,” stated Mohammed Sleeq, COO at
Unifonic. “At Unifonic, we believe in the transformative potential of AI to enhance customer
engagement and deliver exceptional experiences. Our goal is to seamlessly integrate AI across our
platform and solutions, facilitating effortless communication and creating personalized and effective
interactions. By constantly innovating and refining our platform, we aim to exceed client expectations
and deliver unrivaled value.” he added
Unifonic’s AI Chatbot is not replacing human contact, it is designed to augment and empower it. By
handling common inquiries and tasks, the chatbot allows human agents to focus on complex and
value-added customer encounters. When the chatbot encounters an inquiry beyond its capabilities, it
promptly transfers the interaction to a human agent, ensuring a seamless customer experience.
The acquisition of Sestek in 2022 further enabled Unifonic to enhance their AI offerings by adding
market-leading voice recognition technology.
In addition to their AI Chatbot, Unifonic is showcasing a range of cutting-edge products and services
at the event that elevate reliable customer engagement while upholding the highest standards of
technological advancements. This commitment aligns with Unifonic’s objective of supporting the
Kingdom’s vision, including Saudi Vision 2030 and the Smart Government Strategy, driving digital
transformation across public and private sectors.
Established in 2006, Unifonic has solidified its position as a leading enterprise-grade, multilingual,
and seamless omnichannel communications platform provider in the Middle East. Its no-code,
automation, and orchestration platform has transformed customer experiences across various
sectors, enabling businesses to exceed customer expectations for seamless digital interactions.

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