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6/3/25, 11:18 AM Blis named ‘AdTech Platform of the Year,’ bags 4 awards at MMA SMARTIES MENA 2025 - Middle East News 247

Blis named ‘AdTech Platform of the Year,’ bags 4

awards at MMA SMARTIES MENA 2025

By PR News Desk 02/06/2025

Blis, a leading privacy-first, location-powered programmatic omnichannel advertising platform and a

subsidiary of JGroup, has been crowned ‘AdTech Platform of the Year’ at the highly anticipated MMA
SMARTIES MENA 2025. The company also clinched two Gold awards in the categories of ‘Data & Insights’
and ‘Real-Time Marketing’, as well as a Bronze award in ‘Programmatic’, affirming its leadership in delivering

data-driven advertising solutions that generate tangible business outcomes.

These accolades reflect Blis’s commitment to redefining the advertising landscape through cutting-edge

location intelligence, a steadfast focus on privacy-first innovation, and the delivery of campaigns that
generate tangible, measurable outcomes.

Karim Hassan, Commercial Director at Blis, said: “We are honoured to be recognised with the MMA
SMARTIES MENA awards for our continued innovation and leadership in the AdTech space. These awards

reflect the power of our Location Intelligence technology and the unwavering dedication of our team toward
empowering brands with the tools they need to make smarter, data-driven decisions that drive incremental
business”

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