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8/1/24, 1:11 PM Red Hat’s Partner Program: Catalyst for AI and virtualisation growth in GCC region - Middle East Business News and Information - m…
and performance. This transparency guarantees a unified approach to partner collaboration
across all the regions.

Additionally, beyond revenue-based measures, a revised incentives framework has been

introduced to recognise the overall scope of value that each partner provides. This entails
procedures to offer additional support, enhanced market development fund (MDF) tools and a
standardised deal registration process. A new interface has also been added to the Red Hat

Partner Connect portal to facilitate user interactions and assist partners with module activities.

This offers real-time performance dashboards for opportunity management.

Fuelling AI and virtualisation growth in GCC region:

The enhanced partner program holds particular significance in the GCC region, where AI and

virtualisation are strategically important. It contributes to the fostering the growth of these two
advanced technologies in numerous ways.

The modular approach empowers partners to focus on AI-driven solutions, incorporating Red

Hat’s open-source technologies to develop cutting-edge AI applications. This is indisputably
crucial for sectors, including healthcare, finance and smart cities, where AI can pave way for
innovation and increased efficiency. The program additionally enables partners to offer efficient

virtualisation solutions, thereby improving flexibility and scalability of IT infrastructure in
response to the rising demand for virtualisation in the GCC. This caters to industries such as

education, government and telecommunications, enabling them to adapt their IT infrastructure
seamlessly.

Furthermore, the holistic and ecosystem-wide strategy of the program enables partners to

work with a variety of technology vendors and solution providers. This fosters IT
modernisation, allowing businesses to easily adopt AI automation, hybrid cloud, and legacy
modernisation.

What are sector-specific benefits of this program?

The upgrades and advancements of the Red Hat’s partner program offer distinctive benefits
across several key sectors in the GCC region. For instance, by using predictive analytics,

personalised treatment plans and effective data management, AI-driven systems can transform

the healthcare industry by enhancing patient care. Virtualisation technologies facilitate scalable
and safe infrastructure for managing enormous volumes of medical data, which are critical for

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