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VIDACANN:                                         CANNABIS
                                                                           A Personal                                        SPOTLIGHT:
                                                                           Passion for                                       Stephanie Fair
                                                                           Organic Cannabis                                  Director of Marketing
                                                                           Cultivation                                       and Physician
                                                                                                                             Relations, DocMJ
                                                                                        page 27                                             page 28














                           Danna-Gracey:                                               Physician Advocate, Education


              Cultivating Insurance Solutions                                            Key to Helping Patients Gain

                    for Cannabis Companies                                                Access to Medical Cannabis



        BY DANIEL CASCIATO                               practices.                 BY VANESSA ORR                                ditions enumerated in the
                                                           “We understand the                                                     law, but fibromyalgia, or
          For Jessica Hoehn,                             complex landscape of       Though    medical                             phantom pain cause by
        medical marijuana lia-                           insurance coverage for   cannabis has been legal                         amputation, are not covered
        bility insurance is not                          medical professionals,”  in Florida for more than                        under these conditions,” he
        just another business                            says Hoehn. “Our per-    1-1/2 years, there is still                     added. “You need to look at
        expense—it has become                            sonalized attention and  much confusion—as                               how the law is written to see
        a necessity.                                     command of the insur-    well as concern—about                           if there is the same kind of
          “Whether you are a                             ance marketplace enable  who qualifies to be a                           classification, or a condition
        medical     marijuana                            us to effectively negotiate  patient, and the legisla-                   that is comparable.”
        physician, clinic, or dis-                       competitive rates.”      tive hurdles that a per-                         Dr. Gordon gives the
        pensary, the potential                             Since  1981,   Matt    son has to overcome in                          example of patients who
        legal costs of uninsured                         Gracey and the team at   order to find relief from                       have to consistently take
        suits are astronomical                           Danna-Gracey     have    various   conditions.                           steroids or benzodiazepine
        and could have disas-                            become well known        Still, the good news is                         for chronic pain or Ambien
        trous consequences on         Jessica Hoehn      throughout the state as  that many Floridians       Dr. Barry Gordon     for sleep, which results in a
        someone’s   practice,”                           strong advocates for     are finding relief with                         high level of anxiety.
        says Hoehn, an insurance agent for   health care providers, as well as creators  medical cannabis, and that progress is  “People know that they can’t take these
        Danna-Gracey, the leading independent  of society and network insurance pur-  being made—albeit slowly.       types of drugs forever; society has shown
        medical malpractice insurance agency in  chasing programs. When it comes to the  “The bottom line is that anybody who  us the disastrous results that come from
        the state of Florida and the top agency  medical marijuana industry, Hoehn says  wants to be a medical cannabis patient in  using narcotics, including addiction or
        for several of the leading insurers in  that it was a no-brainer for them to con-  Florida can be,” explained Barry Gordon,  even death,” he said. “Patients are looking
        Florida.                             tinue to provide the best coverages for  M.D., of the Compassionate Cannabis  for a natural alternative, and cannabis is
          It’s a common misconception that   those looking to provide alternative care  Clinic. “You need to find a doctor who will  not physically addictive and has never
        medical marijuana coverage needs are  options.                            advocate for you, and who knows the  killed anyone.
        very expensive or unattainable, but it is  “This isn’t your great grandfather’s  right questions to ask to work within the  “People who want to be in the program
        actually very reasonable priced, she  insurance company,” says Hoehn. “We  law.                               deserve to be in the program, and to have
        notes. The agency works closely with  always aim to be a progressive company  “For example, chronic pain is not well  access to a high-quality, highly tested
        clients to identify insurance needs spe-  that is willing to assist growing and sup-  handled in Florida law because it is sup-  product in the strain and specificity they
        cific to their medical specialties and                                    posed to be caused by one of the 10 con-             Continued on page 26
                                                             Continued on page 30
                           Investors Getting in on the Green Rush. How and Why?



          Did you know that                             and operations of this indus-  and on!                        mately 5 live events per year. They struc-
        the legal cannabis                              try. Investors are finding  These types of ventures are currently  ture it like “Shark Tank” where companies
        industry is currently 9                         these companies before they  being funded by angel investors, accelera-  pitch on stage and are rated by the
        billion dollars and                             are acquired or go IPO, and  tors, VC funds, and some through the pub-  investors. This is one way investors are
        expected to grow to                             some mergers and acquisi-  lic markets.                       locating new companies or participating in
        over 24 billion in the                          tions have already begun in                                   private offerings.
        next few years? There                           the space.                Angel Investors
        are over 30 states                                I am asked all the time by  Angel investing involves capital invest-  Accelerators
        which have medical                              friends how they can be   ments by accredited investors (people with  Business accelerators like Canopy -
        cannabis businesses, 9                          involved or invest in these  a net worth of $1 million or more exclud-  Boulder invest in early-stage startups in
        with adult use and                              opportunities. So, I decided  ing the value of their primary residence, or  the cannabis industry and provide them
        additional state legal-                         to break down what is avail-  with income of $200,000 or more per year/  with additional resources. This is similar
        ization on the table in                         able.                     $300,000 for a married couple).  These  to how tech startups launch, validate and
        the upcoming elec-                                New businesses are pro-  investments are in startups, usually with  fund their pre-seed and seed rounds. They
        tions. Some predictions                         viding the services to the  less than $1 million in revenue and less  raise money through a fund and then
        estimate we may see      BY TOM QUIGLEY         cannabis industry like trash  than five years old.  These startups have  deploy into new companies. Since 2015
        full federal legalization                       removal, security systems,  high growth potential and angel investors  CanopyBoulder specifically has helped 80
        by 2019.                                        build out, marketing, educa-  look to invest in companies that have a  companies go from idea to funding with
          These changes in laws have created  tion, testing, corporate training, payroll  believable plan to be able to return 10X  initial seed capital and follow-on invest-
        opportunities for investors to find early  processing, compliance, ancillary products  their investment or more within five years.   ments.
        stage companies which are developing  for use, analytics, branding, sales, tours,  The ArcView network is a membership         Continued on page 30
        solutions for the scaling, management,  entertainment, and media. The list goes on  group of investors which hold approxi-
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