Page 168 - Visual Marketing
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68. Business Cards Get Social: Creating Business Cards That Mimic
    Social Media Icons Opens New Market

                              W e’ve come to associ-
                                           ate a rounded square
                                           shape with social
                              media icons. Custom printing
                              service Jakprints recognized
                              the power in this iconic shape.
                              In 2010 it designed a special
                              business card product called
                              Favicards. Favicards are cards for
                              people to share their social media
                              profiles. They are 2-inch by 2-inch
                              squares, with the recognizable
                              rounded corners of social media
                              icons—instead of the old school
                              business card shape and size.

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