Page 208 - Best Digital Marketing Campaigns in the World

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index

NB: page numbers in italic indicate figures or illustrations/photographs

15 swing states see Barack Papervision 3D Flash
Obama’s 2008 presidential plug-in 98–99
campaign
respecting the brand 98
action for sharing content 98
12 cams create your Dockers ‘Pants Dance’ 26, 27
rainbow 163–64 Doritos Hotel 626 38–39, 39
Absolut Vodka – an Absolut Foster’s Ozometer 125–26
world 88 Foster’s Shadow/Virtual Shadow
Barack Obama’s 2008
presidential campaign Napping
(and) 182–83 campaigns 119–21
acquisition of contact IBM’s Lost in Space 140–41
information 182 Lynx Primal Instinct 46–47
engagement through Malaria No More: World Malaria
e-mail 182 Day 168
relevant branding 182–83 Mercedes Benz smart fortwo
Barnado’s Break the Cycle car 34–35
campaign: ‘Hunting’ Nintendo Wario Land ‘Shake It’
film 176 game 92
Disney/Pixar Wall-E game Nokia’s Online as it Happens
(and) 98–99 campaign 148–49, 150
Pampero’s Ephemeral
Museum 152