Page 31 - The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million - PDFDrive.com
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[Hiring	Manager]	“Wow!	Impressive.	What	metric	is	that	rank	based	on?
   Bookings?	Attainment?”

   [Candidate]	“Bookings.”

   [Hiring	Manager]	“And	the	rank	is	based	on	last	quarter	or	all	of	last	year?”

   [Candidate]	“All	of	last	year.”

   [Hiring	Manager]	“Very	good.	And	your	references	will	verify	that
   performance?”

   [Candidate]	“Of	course.”

I	am	looking	for	top	10	percent.	If	the	candidate	falls	outside	of	that	range,	the
candidate	really	needs	to	rank	extremely	high	on	the	other	key	characteristics	in
order	to	earn	an	offer	letter	from	HubSpot.

Evaluating	prior	success	becomes	more	challenging	when	the	candidate	does	not
come	from	a	reasonably	sized	sales	organization	or	does	not	come	from	sales	at
all.	In	these	cases,	I	evaluate	prior	success	through	other	activities	in	the
candidate's	life.	How	did	the	candidate	perform	academically	in	school?	What
was	her	class	rank?	What	were	the	candidate's	standardized	test	scores?	Was	the
candidate	a	standout	performer	on	a	varsity	sports	team?	Was	she	the	captain	of
the	team?	Perhaps	she	contributed	to	a	major	championship?	Was	the	candidate
involved	in	student	government	or	a	leader	of	an	extracurricular	organization?	If
the	candidate	is	transitioning	from	a	nonsales	background,	how	did	the	candidate
differentiate	herself	from	her	peers	in	her	current/former	role?	What	made	her
special?

On	the	HubSpot	team,	we	had	an	Olympic	gold	medalist.	We	had	a	cello	player
from	the	Portland	Symphony.	We	had	a	former	comedian	who	was	featured	on
Comedy	Central.	These	people	pursued	their	life	passions	with	exceptional	vigor
and	performed	at	a	top	percentile	level.	These	people	are	likely	to	bring	that
same	passion	and	competitive	drive	to	their	role	in	sales.

Prior	success:	a	history	of	top	performance	or	remarkable	achievement.

Intelligence

Intelligence:	the	ability	to	learn	complex	concepts	quickly	and	communicate
those	concepts	in	an	easy-to-understand	manner.

Not	every	sales	team	needs	intelligent	salespeople.	For	example,	in	a
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