Page 233 - Social Media Marketing

222 Walk Like a Giant, Sell Like a Madman

Advantages to Having a Virtual Assistant

As a salesperson, you're essentially running your own business,
whether you work independently or for a company. In other words,
you're an entrepreneur. As such, you stand to reap several benefits
from using VAs. The major advantage that VAs deliver is that they
can focus on the details while you concentrate on the big-picture
items, such as the following:

• Income generation, or what I like to call dollar-productive
activities

• Growing your business
• Focusing on what you're most passionate about
• Improving the quality of your family and personal life

Of course, any assistant can do this for you, whether virtual
or visual (nonvirtual), but virtual assistants offer some additional
benefits:

• You pay only for the time the assistant works for you.
• You don't have to train the person; you hire people who already

have the skills you need.
• You don't have to constantly find tasks to keep the person

busy.
• You don't withhold payroll taxes or pay into unemployment

(worker's compensation).
• You don't pay for health insurance or other benefits.
• You don't have to pay extra for hiring through an employment

agency.
• They don't take paid sick days, holidays, vacation days, or

maternity leave.
• They come fully equipped, so you have no overhead on

office space or additional equipment, software, phone service,
or Internet service.