Page 76 - Benjamin Franklin\'s The Way to Wealth: A 52 brilliant ideas interpretation - PDFDrive.com
P. 76

Ask	 how	 long	 they’ve	 been	 in	 business	 and	 in	 what	 areas	 they	 have	 had
their	 greatest	 successes.

Remember	 to	 ask	 about	 other	 clients.	 See	 if	 they	 can	 describe	 their	 typical
client	 and	 consider	 whether	 you	 fit	 that	 bill—but	 do	 be	 realistic.	 Don’t	 be
tempted	 to	 bracket	 yourself	 with	 the	 millionaire	 Monaco	 playboys	 they	 work
for	 if	 your	 own	 life	 is	 mainly	 spent	 in	 a	 two-bed	 semi-detached	 house	 in
the	 suburbs	 of	 a	 provincial	 city.	 Ask	 whether	 their	 current	 clients	 would
endorse	 them	 and	 take	 the	 number	 of	 one	 who	 would	 agree	 to	 be	 contacted.
Check	 that	 the	 adviser	 is	 being	 regulated	 and	 by	 what	 body.

Your	 first	 session	 should	 also	 cover	 the	 question	 of	 whether	 payment	 will
be	 by	 a	 fee	 or	 a	 commission.	 You	 should	 be	 given	 a	 choice	 in	 this	 matter
and	 this	 is	 also	 the	 time	 to	 ask	 about	 how	 accessible	 the	 adviser	 is	 by
phone	 and	 email,	 as	 well	 as	 in	 face-to-face	 meetings.

Don’t	 forget	 the	 personality	 factor	 when	 you’re	 choosing	 a	 financial	 adviser,
either.	 Since	 you	 are	 going	 to	 be	 spending	 time	 discussing	 the	 details	 of
your	 life	 with	 this	 individual,	 it	 must	 be	 someone	 who	 makes	 you	 feel	 both
comfortable	 and	 reassured.

   HERE’S	 AN	 IDEA	 FOR	 YOU…
   For	 all	 the	 formal	 questions	 about	 qualifications	 and	 specialities,	 the
   big	 one	 you	 should	 lead	 with	 is	 ‘what	 can	 you	 do	 for	 me?’.	 How	 well
   the	 IFA	 answers	 that,	 including	 precise	 figures	 of	 what	 money	 they
   expect	 to	 make	 and	 over	 what	 time,	 should	 probably	 be	 the	 decider	 for
   you.
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