Page 454 - 30 Days To Internet Marketing Success
P. 454
30 Days To Internet Marketing Success
by Joe Kumar
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Example: Since I am looking for sites who target
college students looking for a job, I go to
Google.com and type in "college graduates".
Several of the search results look good.
http://www.jobweb.com/ obviously targets college
students who are graduating, and their parents.
Their traffic rating looks good (I check with the
toolbar from alexa.com just to make sure I don't
waste my time on low traffic web sites), and the
articles and content are both very relevant to the
topic of my product. http://www.worktree.com/
also looks good - excellent traffic rating, and
clearly identified people who I can contact. An
article on CollegeRecruiter.com, titled "Suggested
Salary Negotiation Guidelines for Recent College
Graduates" leads me to believe that this site may
accept my article, as well.
A search for "college students" on
http://www.ezine-dir.com, a directory of
electronic newsletters, gives me "College-Talk" as
a result - an e-zine with 50,000 subscribers. The
same search on http://ezine-universe.com/ gives
me 18 more newsletters for college students.
I write down the name and e-mail address of
every contact person from the above web sites,
and add them to my list of possible Joint Venture
partners.
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