Page 6 - Georgia Markham

4. Project 12: Redesign Cookworks Hand Mixer Designs

Persona Boards

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This is Emily

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30 year old Emily is a single mother of two who works full
time. Food for Emily and her children needs to be
quick and simple.
Emily needs a mixer to make her time in the kitchen
fast, easy and accessable.
She wants accessibility when needed.
This is Joe and his son

35 year old Joe and his 12 year old son have started
cooking together as there new hobby, they are both
beginners but excited to learn.

Joe and his son need a mixer to start them off,
they need a simple and easy to use mixer.

The more simple the better for Joe and his son.

This is Helen

Helen is a 21 year old student who has started
baking in her spare time for fun.
She is on a cheap budget and she whats a
mixer that will enable her to bake in her free time
without spending to much money.

Helen needs a cheap but functional mixer.