Page 11 - Damian Bogacki
P. 11

Product S.W.O.T






                                                                                                                              S.W.O.T Analysis of a Pyrography Kit







           Strength                                                                                                                      Weaknesses




            • 21 different nibs                                                                                                         • Short cable

            • Relatively light                                                                                                          • Stand not sturdy

            • Light on indication                                                                                                       • Uncomfortable grip

            • Has wattage adjstment                                                                                                     • Cable in the way

            • Heats up relatively fast                                                                                                  • No branding on the product

            • Reusable package                                                                                                          • No use indications/ explanation

            • Template and stand                                                                                                        • Templates tends to over heat
               included                                            S W                                                                  • Screwing in the nib












                                                                  O T





        Opportunity                                                                                                                      Threaths





        • Longer cabble                                                                                                                 • Safety issues
        • Grip adjustement                                                                                                              • Cable being melted

        • Stand Improvement                                                                                                             • Grip causing hand to slip

        • Powered by batteries                                                                                                          • Cable being pulled to hard

        • Magnetic nib replacement                                                                                                      • Hard to know who made it

        • Clear branding displayed                                                                                                      • Stand falling over causing damage/

        • Clear explanation of use                                                                                                        starting a fire

           on the box





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