Page 76 - Arlen Walsh

Form Colour When the Game Cube was being Marketed to american

The game cube was a part of The colour purple is associated customers. The american Nintendo branch was unhappy
the ext evolution of plug and with royalty and wealth. with the colour the japanese Branch chose. The american
play games, as the game cube branch suggested it looked to ‘female’ and that it would do
had a handle built to it, so it much better in black and silver. The japanese branch push
was easy to bring it anywhere back on this saying “no, we’re going to use that”, and as the

japanese branch has the final say it was sold as purple.
Cultural Reference The colour purple is associated with high ranking

individuals such as royalty or wealthy people. I think
One of the main features of the Nintendo tried to Market the game cube a

game cube was its ability to
Connect four controllers at once luxury product only fit for the customer who can afford it.

Dispite the name, the game cube is not actually a cube, for
a cube has to have all sides the same size. The game cube

was a part of the next evolution of plug and play games,
as the game cube had a handle built into it, so it was easy
to bring it anywhere. This led a culture of the game cube
customers going to there friends house and playing
games, enticing potential customers into buying their own.

During the GameCube's release and subsequent
years, the video game industry was predominantly
male-dominated, with a significant gender gap.
Video games were often marketed and perceived as more
appealing to males. The content and

marketing of many games catered to this
perception, featuring action, sports, and adventure titles
that were traditionally associated with male audiences.