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Chapter 03: Define
Designing the approach- Interviews & Surveys
The Quantitative data was collected through surveys which were
created in MS Word, hosted on MS Forms, and circulated via emails
and social media platforms like WhatsApp, Meta, Instagram and
iMessage. This survey consisted of fourteen carefully written
questions which were intended to gain an understanding of how
56 QUANTITATIVE SURVEYS PEOPLE INTERVIEWED
knowledgeable the general public was of SAD and its symptoms, to
2 S.A.D PATIENTS
capture the intricate and nuanced perspective of respondents the
6 QUALITATIVE INTERVIEWS DOCTOR
INTERIOR LIGHTING DESIGNER
numerical data obtained was statically analysed for insights.
1 FIELD OBSERVATION UNIVERSITY COUNCELLOR
Qualitative data was collected via semi-structured interviews,
STUDENT SERVICES OFFICE
involving two SAD patients, one lighting designer, one doctor, a
student services office representative and a university counsellor.
These interviews provided valuable insights which were essential to Learnings from Sur
the project. The blend of both streams of data was pivotal in The survey examined part
enriching the project, as it allowed for a more holistic approach in attitudes towards
Research and Design Project
understanding of the research question. The surveys offered breadth demographic distrib
of information, lending to established trends and generalisations, impact of seasonal
while the interviews offered depth and context, unearthing underlying mitigation method
reasons, opinions and motivations. The combination of these data potential concerns, p
streams enhanced the validity and reliability of the research findings, rhythm-supportin
thereby ensuring a comprehensive and thorough exploration of the
user-centric design solutions for SAD. What design solutions can be
research questions. developed to meet the specific needs of individuals with SAD?