Page 6 - Ming Ho Choy (Milo)
P. 6
Designer Board
Background
• Born in 1958, Okayama, Japan
• Graphic Designer, Curator, Author and Educator
Career
• Air Director of MUJI (Since 2001) - Instrumental in shaping MUJI’s
minimalist branding
• Professor at Musashino Art University
• Founder of Hara Design Institute (Part of Nippon Design Center)
Design Form
Kenya Hara’s design philosophy embraces minimalism and clarity,
leveraging white space and traditional Japanese aesthetics like
wabi-sabi and ma to focus on the intrinsic value of objects. His
approach strips away ornamentation, elevating user experience through
thoughtful, multi-sensory engagement.

