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Consumption Economics
3 3
2.5 2.5
2 2
1.5 1.5
1 1
0.5 Cash Out 0.5 Cash Out
0
0 Cash In -0.5 Cash In
-0.5 -1
-1 -1.5
-1.5 Year Year Year Year Total
Year 0 Year 1 Year 2 Year 3 Total 0 1 2 3
Cash Out -0.2 -0.2 -0.2 -0.3 -0.9 Cash Out -0.2 -0.4 -0.6 -0.8 -2
Cash In 0 0.4 0.7 1.3 2.4 Cash In 0 0.6 1.1 1.8 3.5
Low adoption means Greater adoption means
low revenue to you accelerating benefits for
and modest benefit customer and you.
to customer Financial benefits for both
Customer and you.