Page 5 - Security Portfolio

Cisco Perimeter Security Sales for Back to

AM’s Roadmap

Overview:
Exploring related business outcomes, to help to clearly articulate the key value propositions of Cisco perimeter security solutions.

Target Audience: Duration and Delivery Format:
• Account Managers (AM’s) • Instructor-Led 1-day course (ILT or Virtual – Webex or TP)

Objectives:
• Confidently articulate the key value propositions, features & functionality of Cisco perimeter security solutions;
• Be able to articulate key sales messages and competitive plays;
• Clearly articulate the business benefits of integration.

Agenda:

Module 1: Perimeter Security and Business Outcomes: Module 2: Session Focus – detailed examination of
• Perimeter Security related business outcomes: - The customers Partner/Cisco perimeter security solutions:
security journey; • Detailing key areas of value & capability including features,
• How best to position Perimeter Security: Compliance, Risk Mitigation functionality and integration options: -
& Dynamic Threat Landscape • Firepower Threat Defence;
• Advanced Malware Protection (AMP) for Networks including
Module 3: Establish & articulate the business case for Perimeter AMP retrospection;
Security • OpenDNS Umbrella with a focus on DNS protection;
• Opening up a business led perimeter security sales conversation: - o • Identity Services Engine (ISE).
Understanding the stakeholder audiences: IT; LoB & CxO. • Explore the value of integration.
• Triggering the sales conversation.
• Selling the value of Perimeter Security:
• Help set the customer agenda;
• Articulating the Business Case

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