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The Strategic Security                                                                                                  Back to


       Conversation                                                                                                           Roadmap






         Overview:
         This workshop is aimed at sales professionals enabling them to maximise security sales opportunities; through identification, development, and
         articulation and alignment of business outcomes, utilizing an integrated business driven strategic sales approach.

         Target Audience:                                                                          Duration and Delivery Format:
         • Account Managers (AM’s)                                                                 • Instructor-Led 1-day course


         Objectives
         • Explore how the current security threats and challenges are influencing market trends and opportunities
         • Understand the advanced threats customers face today and in the near future – and develop key insights and questions
         • Understand how to use insights to have business relevant conversations with the CISO and other non-IT stakeholders
         • Understand how to use the conversations to build alignment and integrate security strategies with customer strategic business roadmap
         • Understand how to develop an action plan to exploit the Security opportunities


         Agenda:

         Module 1: Introduction                                                                    Module 4: Opportunity Development
         • Introductions                                                                           • Identifying solutions and gaining commitment
         • Strategic Roadmapping                                                                   • Developing the solution roadmap


         Module 2: Strategic Business Outcomes                                                     Module 5: Alignment
         • Primary drivers for Security strategies                                                 • Aligning Security opportunities with strategic business outcomes
         • Exploring Threats and Opportunities                                                     • Integrating Cisco Security portfolio


         Module 3: Engaging & challenging the Right Stakeholders                                   Module 6: Conclusion
         • The role of the CISO                                                                    • Action planning and additional resources
         • Engaging consultatively to identify security opportunities                              • Summary
         • Collaborative development of security strategy


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