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stop-motion animation, usually named after the medium used to
create the animation.
Story arc A continuing storyline in an episodic storytelling media such as
television, comic books, video games, and films.
Storyboard A sequence of drawings, typically with some directions and dialogue,
representing the shots planned for a visual production (animation,
movies, television).
Strategic moves Moves which manipulate the rules of the game to a player's
advantage. There are three types of strategic moves: commitments,
threats, and promises. Only a credible strategic move will have the
desired effect. (See Strategy)
Strategy The plan of action used to advance successfully throughout a game.
System A collection of game mechanics that is responsible for producing a
given outcome within a larger game such as character creation,
combat, or casting spells.
Target audience Refers to all persons for which a publication, advertisement, or other
message such as a game or animation is aimed or suited.
Texture The visual and especially tactile quality of a surface.
Turnaround Drawings that show the character from 3 or more angles, including
front, side and back.
Unity (In visual design) has to do with all elements on a screen/frame/page
visually or conceptually appearing to belong together. Visual design
must strike a balance between unity and variety to avoid a dull or
overwhelming design.
User interface design The design of user interfaces for machines and software, such as
(UID) or user interface computers, home appliances, mobile devices, and other electronic
engineering devices, with the focus on maximising the user experience. The goal
of user interface design is to make the user's interaction as simple and
efficient as possible, in terms of accomplishing user goals (user-
centered design). Good user interface design facilitates finishing the
task at hand without drawing unnecessary attention to itself. Graphic
design and typography are utilised to support its usability, influencing
how the user performs certain interactions and improving the
aesthetic appeal of the design. Design aesthetics may enhance or
detract from the ability of users to use the functions of the interface.
The design process must balance technical functionality and visual
elements (such as, mental model) to create a system that is not only
operational but also usable and adaptable to changing user needs.
Virtual Reality A concept of the view of reality in which the real world is replaced with
a simulated one.
CXC A37/U2/15 66 www.cxc.org